On-Page Optimization: Why They’re Not Seeing You

“Has there ever been a boy born who can swim faster than a shark?” “Tom Cruise monotooth” “Cauliflower ghost broccoli?” You wouldn’t expect these to be common searches on Google…and they really aren’t. With 100 billion queries every day, however, they make it to the list! Coming in at 44, 684 and 18 respectively in …

Lead Scoring and Buyer Journey

Targeting customers online can seem daunting! With so many ads and content floating around on the web, how can you be sure your ads and content gets in front of your customer? One of the more difficult aspects about it, however, is the lack of insight into your reader’s individual status with your brand or …

Email Marketing – Keep It Legal

Everybody remembers that old Johnny Cash song Folsom Prison Blues. What very few people know is there was actually an omitted verse: “I sent some spam in Reno, just to win some clicks. I left out an unsubscribe link and bought an email list” Okay I completely made that up, but still email marketing is one …