by Optimal Digital Marketing Inc. | Aug 8, 2016 | Business Tips, Conversion Rate Optimization, Internet Marketing, Search Engine Optimization, Social Media
The average B2B conversion rates depend on your industry and tactics. Some perform very well, but others barely convert at all. See what average conversion rates you can expect from your contact page, webinars, social media, paid search, inbound marketing, and landing...
by Optimal Digital Marketing Inc. | Apr 11, 2016 | Content, Internet Marketing
Do you have a favorite recipe? Something that’s easy and yummy? Have you ever lost or misplaced that recipe. Let’s pretend that you find it after several months of it being stuffed in a cookbook and go “Oh yea! I love this recipe!” Then you make that recipe again!...
by Optimal Digital Marketing Inc. | Mar 7, 2016 | Content, Internet Marketing, Uncategorized
Since the dawn of time people have been trying to answer the big questions: “Who am I and why am I here?” “What does it mean for me to exist?” “How can I prove the value of marketing by showing that a captured lead led to a sale?” Okay, so that last one may not have...
by Optimal Digital Marketing Inc. | Feb 11, 2016 | Business Tips, Internet Marketing
Targeting customers online can seem daunting! With so many ads and content floating around on the web, how can you be sure your ads and content gets in front of your customer? One of the more difficult aspects about it, however, is the lack of insight into your...
by Optimal Digital Marketing Inc. | Jul 9, 2015 | Business Tips, Internet Marketing
Everybody remembers that old Johnny Cash song Folsom Prison Blues. What very few people know is there was actually an omitted verse: “I sent some spam in Reno, just to win some clicks. I left out an unsubscribe link and bought an email list” Okay I...
by Optimal Digital Marketing Inc. | Aug 27, 2014 | Internet Marketing, Search Engine Optimization
What is Digital PR? Public Relations (PR) is building and maintaining a brand’s reputation by making sure the right information gets passed from the organization to the public. This includes organizing events, announcing new hires and construction, and promoting...
Recent Comments